If you need help getting new users to your SaaS product, tool or service and ease those content bottlenecks, transform your ideas into compelling stories or simply a knowledgeable writer that can bridge internal expertise gaps, I’m that freelance SaaS writer for you!

As a freelance writer for SaaS, I help businesses with my digital marketing writing and work closely with social media management, analytical/SEO, email management, productivity and content writing companies where I treat your content like my own.

I specialize in writing that’s:

• Long-form Content (Blogs, How-to-guides, listicles, Comparisons): My blog post-SaaS writing gets your business more traffic, increase search engine visibility and boost your conversion rate
• Content refreshing: rewriting posts, optimizing outdated content and repurposing case studies into posts.
• B2B ghostwriting: all of the above but without my byline.
• Search Engine Optimized (SEO) and Social Media Optimized (SMO) editorial content so that Google pays attention to your site, and your content is on your audience’s radar
• Product-led content that weaves in your product tastefully and conversationally as a B2B freelance SaaS content writer
• For email sequences & powerful funnels that get read, converted and retain your customers

Topics and areas of expertise:

B2B SaaS and martech, social media, marketing trends, B2B marketing and sales, project management, email marketing, ecommerce and CRM

My colorful SaaS content writing is used as a lead-generation tool to help your business:

• Attract new users to your tool or service
• Reach your intended audience through social media sharing, organic or paid traffic
• Grow your email subscribers
• Boost new business leads (new sign-ups to free trials or new ambassadors that share your product on social media)
• Help gain more conversions with your B2b content that’s ToFu and BoFu optimized

Get the Brand Awareness and Leads Your SaaS Product Deserves

Launching your SaaS tool, app, or service must be an exciting time after the long haul of developing and gathering feedback.

But to get to that next level – scaling and revenue growth – you need a strong content marketing strategy in place. And without a qualified SaaS content writer, you will NOT build the customer base you want.

It’s time to:

• Get more email sign-ups.
• Get more website traffic to your landing pages.
• Get more conversions.

How? With customer-focused, research-driven and oh-so-sticky content that makes users come back to see what’s new with your SaaS product.

This is the content I produce for clients and for my business. I gather information from you and from my own research about your audience, content template, SEO ranking, and how you’re building topical authority in your industry.

I come in as the expert content writer to help you execute your content strategy. I work on:

• “fill in the gap” content
• User intent
• Latest news or reports I can draw from
• SME research
• Industry research
• Real-life examples if possible and necessary
• Industry newsletters
• LinkedIn thought leadership content
• Industry leader blogs

My inbox is always open, you can contact me with the contact form here or with the details below:

Email: ojiamboanderson@gmail.com

SaaS brands (from startup to enterprise), B2B blogs, and high-level marketing agencies that:

• Have an established blog and defined content strategy
• Provide detailed content briefs
• Assign work within a project management platform
• Streamline communication for feedback and revisions
• Intend to work together long-term
• Understand the value of in-depth content (and have the budget to create it)
• Set reasonable deadlines (and respect my schedule as a freelancer)

Here’s the rundown of how I kick things off with new and prospective clients:

• We talk via email, discussing your content needs and whether I’d be a good fit. If you’re serious about working together, I’m happy to speak on the phone or over Zoom.
• If necessary, I’ll complete a test project (typically a one-off blog post) at my standard rate.
• From there, we hash out the details of working together (# of posts per month, rates, communication expectations, etc). After a digital handshake, I’ll sign any documents you need to get things moving.
• You invite me into your project management tool of choice and introduce me to who I’ll be working with. From there, we’re ready to rock’n’roll.

And in case you missed it, here’s how I collaborate with clients on content:

• You provide a detailed content brief that highlights the key details I need to write a top-tier post.
• After reviewing your brief and agreeing upon a deadline, I’ll begin my outlining process.
• Then, I write the draft! If I have any questions, I’ll touch base with you. Otherwise, I’ll stay busy writing.
• I submit the draft to you and share a summary of my work.
• You provide feedback and highlight necessary revisions. For most revisions, I’ll follow up within a business day. If complex revisions are required, we’ll agree upon a new deadline for the next draft.
• I submit the final draft for approval. Done!

I prefer to work with clients on a “[x] posts per month” basis with topics assigned at the beginning or end of each month. Most clients schedule my work at least three to four weeks in advance. For long-form content, I ask for a minimum of two weeks’ notice for any given project.

That’s because the types of posts I write require serious planning. The process of gathering examples, researching competing content and outlining a post is arguably as important as the writing itself.

And as a result, you get deep dives instead of surface-level content.

Also, I try to maintain a healthy work-life balance and appreciate when clients do the same. “Rush” assignments and endless projects with no deadline don’t really work for me, sorry.

Although I maintain a full-time schedule, I’m always exploring new opportunities. Don’t hesitate to reach out and confirm my availability. Even if we can’t make it happen now, we can discuss opportunities to work together in the future.

Honestly, my tech stack is pretty minimal. That said, here are some tools go-to tools for client work:

• Google Docs and Loom (for collaboration and feedback)
• Clearscope, Frase, SurferSEO, and CoSchedule’s Headline Analyzer (for content optimization)
• Trello, Asana, JIRA, and Teamwork (for project management)
• Slack (for team chat)
• Grammarly and Hemingway Editor (for proofreading)
• Keyword and SEO reports from Ahrefs and SEMrush

The short answer? It depends.

My rates vary depending on the scope of any given project. Details such as word count, format and whether I get a byline factor into pricing.

For reference, I bill most of my clients between $3,000 to $3,500 for multiple blog posts per month.

Nairobi, Kenya.